With platforms like Redbubble and Society6 gaining popularity, artists now have a range of options to choose from. However, the question remains: Is it better to sell on Redbubble or Society6? Let's delve into the key factors to consider when deciding which platform is the right fit for you.
What About Redbubble And Society6?
Redbubble and Society6 are two popular online art marketplaces that allow artists to showcase and sell their artwork on a variety of products. These platforms provide a way for artists to reach a global audience, sell their designs on different items, and earn royalties for their work.
Redbubble:
Redbubble is an Australian-based online marketplace that was founded in 2006. It offers a wide range of products, including apparel (such as t-shirts, hoodies, and leggings), accessories (such as stickers, phone cases, and tote bags), home decor items (such as throw pillows and wall art), and stationery (such as notebooks and greeting cards). Artists can upload their artwork to the platform, and Redbubble takes care of the printing, manufacturing, and shipping processes.
Redbubble operates on a print-on-demand model, meaning that products are created and shipped to customers only when an order is placed. Artists have control over setting their own profit margins by adjusting the markup price on top of the base cost of each product. Redbubble also offers various social networking features, allowing artists to connect with each other, share their work, and gain exposure within the Redbubble community.
Society6:
Society6 is an online marketplace that was founded in 2009 and is based in the United States. It primarily focuses on home decor items, wall art, and lifestyle accessories. Society6 offers products such as art prints, canvas prints, framed prints, tapestries, furniture, bedding, and various home accessories. Like Redbubble, Society6 operates on a print-on-demand model, taking care of production and shipping once an order is placed.
Society6 aims to create a curated community of artists and art lovers. They focus on promoting and showcasing the work of their artists, regularly featuring them on their website and social media platforms. Society6 sets the base prices for its products, and artists earn a predetermined royalty rate for each sale. While artists have less control over pricing compared to Redbubble, Society6's emphasis on artist promotion can lead to increased exposure and potential sales.
Both Redbubble and Society6 provide opportunities for artists to reach a wide customer base, sell their designs on various products, and earn royalties. The choice between the two platforms often depends on an artist's preferences regarding product range, pricing flexibility, community engagement, and marketing strategies. Many artists choose to sell their work on both platforms simultaneously to maximize their reach and potential sales in the online art marketplace.
Redbubble Or Society6: Which Is The Better Platform For Selling?
The world of online art marketplaces has opened up incredible opportunities for artists to showcase and sell their work to a global audience.
Product Range and Quality
Both Redbubble and Society6 offer a wide range of products on which artists can sell their designs. From t-shirts and hoodies to phone cases and home decor items, these platforms provide artists with a diverse selection. However, there are differences in terms of product quality and options.
Redbubble primarily focuses on apparel and accessories, offering a variety of clothing items, stickers, and prints. Their products are known for their decent quality, and customers appreciate the range of available designs.
On the other hand, Society6 places more emphasis on home decor products, including wall art, furniture, and lifestyle accessories. Society6 products are generally considered to be of higher quality, with a particular focus on art prints.
Artistic Community and Promotion
When it comes to building a community and promoting your work, both Redbubble and Society6 provide various features to help artists gain exposure. Redbubble has a larger user base and is often more recognized among artists, which can lead to increased visibility for of your work. The platform also offers social networking features that allow artists to connect with each other and share their creations.
Society6, on the other hand, focuses on curating a community that appreciates and supports artists. They have a strong emphasis on promoting their artists and frequently feature them on their website and social media channels. This can lead to increased exposure and potential sales.
Profit Margins and Pricing
Profit margins play a significant role in determining the financial viability of selling on any platform. Both Redbubble and Society6 operate on a print-on-demand model, where the artist sets their markup price on top of the base cost of the product. However, there are differences in the base prices and profit margins offered by each platform.
Redbubble generally offers slightly lower base prices, but they compensate with higher profit margins. Artists have more control over their pricing strategy and can adjust their markup to achieve the desired profit. This can be advantageous for artists who prefer to set their own prices and potentially earn higher profits.
Society6, on the other hand, sets higher base prices for their products. While this may result in slightly lower profit margins for artists, it also ensures that artists receive a higher royalty rate per sale. This can be beneficial for artists who prefer a more standardized pricing structure and are willing to trade off some profit margin for increased exposure and brand recognition.
Conclusion
Ultimately, the choice between Redbubble and Society6 depends on your specific goals, artistic style, and personal preferences. Redbubble offers a wider range of products and greater control over pricing, making it suitable for artists looking for more flexibility. On the other hand, Society6 focuses on higher-quality products and artist promotion, appealing to artists seeking a curated community and increased exposure. Regardless of the platform you choose, success ultimately depends on the quality of your artwork, marketing efforts, and engaging with your audience. Building a strong online presence, creating compelling designs, and actively promoting your work are crucial steps in achieving success in the competitive online art marketplace. Look no further than Printerval, your ultimate print-on-demand destination. We are thrilled to introduce Printerval, a dynamic online marketplace that empowers artists like you to monetize your creativity and reach a global audience.
So, whether you opt for Redbubble, Society6, or a combination of both, these platforms provide fantastic opportunities for